Kartra covers courses, email, funnels, memberships, and checkouts. WebinarJam is webinar-only and needs a course + email stack bolted on.
Kartra vs WebinarJam
Kartra
Kartra is an all-in-one platform for turning expertise into scalable online income — landing pages, email marketing, memberships, courses, funnels, and checkouts in a single tool.
WebinarJam
WebinarJam is a live webinar platform built to drive sales — marketing-first tooling for coaches, course creators, and online sellers who run interactive live sessions.
Feature-by-feature
Kartra
- Landing Page Builder: Drag-and-drop landing page builder with pre-built templates for opt-in pages, sales pages, and webinar registrations.
- Email Marketing: Behavioral email automation with tagging, sequences, and broadcast support. Included on every paid plan.
- Memberships and Courses: Host gated membership sites and online courses with drip content and student management.
- Checkouts: Built-in checkout flows for products, courses, and subscriptions. Zero transaction fees on Starter plan and higher; 5% on Essentials.
- Sales Funnels: Visual funnel mapper to design multi-step sales journeys from lead capture through upsell.
- Kartra AI: AI content generation for pages, emails, and sales copy. Usage-capped per plan (30 uses on Essentials, 100 on Starter).
- Form Builder: Opt-in form builder integrated with the email marketing and contact database.
- Webinars: Built-in webinar hosting up to 1,000 guests on the Growth plan and higher. Bundles with WebinarJam/EverWebinar for heavier workflows.
WebinarJam
- Live Chat: Real-time attendee chat included on every plan at no additional cost, integrated into the live room.
- Customizable Registration Pages: Point-and-click page builder with professionally designed templates for registration, thank-you, and replay pages.
- Email and SMS System: Built-in email and SMS reminders for registrants — before, during, and after the event — with segmentation by attendance.
- Live Offer Displays: Push time-limited offers to attendees on-screen during live webinars to drive real-time conversion.
- Polls and Surveys: Interactive attendee polls and surveys to boost engagement during live sessions.
- On-Screen Whiteboard: Native whiteboard for drawing, annotating, and explaining visual concepts during a live session.
- Video Injections: Play pre-recorded video during a live session while still interacting with attendees — enables hybrid live/recorded webinars.
- Broadcast to Facebook and YouTube: Simulcast webinars to Facebook Live and YouTube Live in addition to WebinarJam's native room.
Scenario-based verdicts
WebinarJam's live-event feature set (pre-launch, replicas, low-latency, interactive offers) is category-leading. Kartra's built-in webinars are gated behind Growth ($229/mo) and lighter in features.
Same Genesis Digital parent, same affiliate program — Kartra for the business, WebinarJam for the sales events. Most serious operators run them together.
Which should you pick?
you're a coaches or consultants and need online-expert business platform. Entry pricing ($59/mo) and the trial make validation cheap.
you're a coaches or online course creators and the differentiator is marketing-saas webinar software. Starting at $49/mo.